4 Customer Service Mistakes to Avoid

Posted on: June 23, 2017 by Goodrich & Watson

As a retailer, your customers are the backbone to your success. Quality customer service is invaluable to your business not only to uphold your reputation, but to keep people coming back. In the age of automation, it can be easy to overlook some key components that result in a more positive customer experience, so we […] Read More

Building a Successful Online Retail Store

Posted on: February 10, 2017 by Goodrich & Watson

In today’s immensely digital landscape, not having a website is essentially letting your business die. As the majority of customers are acquired and maintained virtually, having a sleek and modern website to promote your goods is a must. As we explore the components that make for a great website and, in turn, a great online […] Read More

How to Protect Your Business From A Cyber Attack

Posted on: December 8, 2016 by Goodrich & Watson

If you believe that Cyber Liability Insurance is an optional coverage that only giant corporations need, you should reevaluate that belief. Hackers and phishers cast a wide net. The average data breach costs nearly $160 per affected record; so even if you have a list of 100 customers, if their data is compromised that’s a […] Read More

Social Media Marketing Tips for the Holidays

Posted on: November 10, 2016 by Goodrich & Watson

The holiday season is the ideal opportunity for your Virginia Small Business to boost sales, win new customers, and end the year solidly in the black. To achieve success, you’ll need a solid marketing strategy to stand out from the crowd of other small businesses fighting for customers. Heed the following social media marketing tips […] Read More

Is Your Small Business Vulnerable to Employee Theft?

Posted on: July 27, 2016 by Goodrich & Watson

To reduce risk, your first line of defense as a small business owner is to make sure you have a comprehensive Virginia Small Business Insurance policy. While insurance is a life-saver after an incident or disaster occurs, it cannot prevent unfortunate incidents – including dishonest employees stealing from your business.  You might be surprised by what […] Read More

Go Beyond Your Website: How to Attract Millennials to Your Business

Posted on: May 26, 2016 by Goodrich & Watson

On May 25, Sports Authority CEO Michael Foss e-mailed customers confirming what has widely been reported in the news – that Sports Authority will close all stores by the end of August. The company, it seems, is the latest casualty of the online shopping boom. Unfortunately for Sports Authority, Virginia Insurance Business Insurance does not […] Read More

The Benefits of Going Green

Posted on: May 12, 2016 by Goodrich & Watson

You probably already embrace some “green” practices in your personal life. For example, you may carry your groceries home in reusable bags, recycle, drive a hybrid vehicle, and turn up your AC when you’re not home. You may be surprised to learn about the benefits of going green to your business.  For a business owner, […] Read More

Growing your Online Retail Sales

Posted on: March 28, 2016 by Goodrich & Watson

You’ve probably seen the recent headlines announcing massive closures of brick-and-mortar stores belonging to major chains including Wal-Mart, Macy’s, and Sports Authority. The retail landscape is changing, and that’s precisely why you need Newport News Retail Insurance. According to Forrester Research, online retail sales will reach $370 billion by 2017, which represents 10% growth over […] Read More

Building a Lucrative Online Store

Posted on: March 21, 2016 by Goodrich & Watson

When you are trying to build up your online store, there is a lot to figure out in terms of branding and functionality of your site. While you want to have the best Newport News Retail Insurance to keep you covered, here are some suggestions on how to build a successful online store. Images The […] Read More

Retail Safety: Holiday Crowd Control Tips

Posted on: November 17, 2015 by Goodrich & Watson

The rush of the holidays can unfortunately lead to some negative consequences for retail employees. While the majority of shoppers come and go without incident, the swarms of people can lead to injury and other perils. As such, it is important to protect your business during the seasonal rush with Virginia Retail Insurance. A major […] Read More